The view from over the hill is pretty good. No more climbing corporate
ladders, greasy poles, playing on the jungle gym, or whatever the metaphor used
to help paint a picture of those past endeavours. But, just when you thought
that it was safe to go outside, there's a technological revolution taking place
that is very exciting and you're probably involved in whether you choose to be
or not.
Right now, as you're reading this masterpiece, there are more than 3
billion people online: anyone can find you, if they want to. You may well think
that you can 'opt out', but that decision is not going to be as easy as you at
first may have thought.
In days gone by, we used to say that there were three kinds of people -
bores, who talk about themselves; gossips, who talk about others; and perfect
conversationalists, who talk about me. Now there's another category - talkers,
who spread news (good and not-so-good). People talk. Chances are that you
probably found out that Twitter sponsored soccer's World Cup because someone
told you.
Playing the Ostrich and hoping all of this stuff is just a fad and it
will have its day dooms us to disappointment. Or you can choose to be a
participant. Everyone has the chance to stand out and to be found without
having expensive office space, a marketing budget, and all those trappings you
may have thought you'd need.
Here's how - be recognised! Seth Godin talks about the need for all of
us to be weird and remarkable. He claims that that description fitted every new
successful company that has emerged in the past few years (he is able to list
those companies). The challenge for us is to think in a weirder and more
remarkable way - and, most of all, get recognised.
By being recognised (as well as being remarkable, and a little weird)
enables us to think better, to live a more intentioned and exciting life, and
to develop an eye for an alternate path irrespective of our age. We'll then
meet new people and inspire others whom we might discover are also a little bit
weird and remarkable.
It sounds easy because it is!
Dr Neil Flanagan is a conference and keynote presenter. You can find out
more about Neil at http://www.neil.com.au and while you're there you can download a free copy of one of his
bestselling books BLINK! The Speed of Life (How to add years to your life and
life to your years).
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